Subject: Your Offer Letter

Message: 

Welcome to the largest conglomerate in the city. You’ll be a part of an exciting team of talented individuals who come together every morning with one major goal: creating world-class products and selling to the world over.

We’re excited that you’ve decided to join these individuals in bringing your skills and unique personality to serve the greater good. We appreciate you and your talent, and as a rewarding gesture, we offer the following work perquisites.

Flexible work hours: We believe that every person has their own schedule and preferences. We respect that. That’s why you can come in and leave at any time you want. What’s more, our office is so comfortable (with couches and bean bags and footrests and sliding drawers) you’d want to come in early, and wouldn’t want to leave.

Recreation: Work while you work, play while you play. That’s our motto — at least it’s one. When a launch drags your workday, you don’t have to risk leaving late. Instead, you can finish it off and spend the night in the office. There’s a sleeping area — separate for men and women.
When you need a break, during the day, you don’t have to get out. Instead, just walk in to the playing area—from tennis and ping pong, to carrom and chess, pick your sport and let the muscles relax. No more healthy gaming in the sun and heading out for unhealthy pizza afterward. Whether you win or lose, we have fresh juice and ice. All inside the campus.

No micro-managing: Our company’s culture is seeded with self-driven teams that organize their own work. No big bosses, no small bosses. No task allocation, no work pressure, no time constraints.

Don’t worry, though. When it’s time for a pay rise, your supervisors will offer what you deserve. We have a successful history of understanding what every employee enjoys doing and letting them do what they want.

We don’t define job roles and responsibilities; everyone’s a marketer and anyone’s a developer, if they’re interested enough.

You may not know where to begin, or how, but it’s our belief that you will learn as you go. And there’s no better way of learning than by doing.

Apart from said perks, you will also enjoy the following:

  • We provide unlimited, wholesome meals three times a day, and snacks throughout the day. It’s free of charge so you don’t have to leave the building and eat unhealthy.
  • You don’t have to stay at your desk to finish up your tasks. When you have a long commute, just avail the free transport to and from the office, equipped with super-fast wifi connection.
  • We love our pets, too. If your cat is ill, you can even work from your couch. We’ll offer free smartphones and sim cards, and reimburse your internet bills. You’ll absorb the latest technology for work and play alike.

We’ve built a workplace and a tradition within our company in such a way that our employees are among the happiest in the world. In fact, [insert the name of a big research company] has named our company as the fifth most desirable place to work in [insert current year].

Glad to have you on board.

Negligence

Unable to face the dagger-eyed crowd, the student counsellor hung his head. He had failed them all.

And as a consequence, all their families were now shredded to pieces. There was no way he could reverse what had happened. He had failed as a father and now it was time he paid the price.

He didn’t look at the boy; couldn’t recognise the twisted, convoluted child standing trial for rampaging his school, gunning down classmates and teachers alike.

Davis blamed himself. He had spent a lifetime analysing behavioural patterns in other children, failing to recognise it in his own.

Women’s Day?

Where I live, it’s the day after Women’s Day. It’s the last day to redeem discount coupons for beauty products and the final chance to feel “special” before we can feel it again next year.

What a scam women’s day has become. Last year this time around, my Facebook feed flooded with hashtags. He for she, she for all, woman of steel, wonder woman, girl power, and all those goosebumps-inducing supposed-motivational videos, plus “25 quotes from Malala that makes every girl love herself.”

Fast forward a year, and this time, my feed says hashtag whatever. My feed is full of women holding cards that echo the same emotion: we’re tired of glorifying women for a day and trashing them through the rest of the year.

Well, I can sympathise with that.

Except, all these against-Women’s Day hoopla come from corporates, and people just retweet or repost them, making it a marketing success for the brands involved.

Whereas until a year ago, the same brands flashed stereotypical “women are the best” campaigns, and we retweeted and reposted them then too. Last year that worked. This year, brands wanted a new kind of campaign and they chose a more “be bold everyday” message.

If celebrating women on Women’s Day was the marketing ploy of yesteryear, shunning Women’s Day celebrations is the marketing ploy of this year.

And lost in all these ploys is the true essence of Women’s Day: where we dedicate a day in our calendars to thank women for being a part of our lives, wishing each other all success in years to come. It’s no different from Labour Day, Mothers’ Day, Fathers’ Day, or Teachers’ Day. Or even Children’s Day.

Women’s Day is yet another of those social days where we take a moment to appreciate women. Nothing’s wrong with that. What’s wrong, though, is what the biggest brands of our capitalist world have transformed this day into. Gender disparity at work and home is a common issue. Just like teachers being respected less over scientists. Just like child abuse, or less-than-minimum wages.

We seldom make a marketing blast connecting low wages with Labour Day. Or child labour with Children’s Day (thought that’s becoming a trend now). Or abortions with Mothers’ Day.

But Women’s Day has been beaten to death, and somewhere along the way, the sincere thought of appreciation is lost forever.