She had always been a nobody—getting coffee for managers, delivering posters from office to office, trotting after leaders, taking notes as they dictated and sipped the coffee she had brought.
Everything had paid off, she realised, caressing her desk. Copywriter — at last, a real job with real purpose.
She read volumes of how-to and best practices. But when she had to write on her own, she stumbled. It was one thing to read through inspirational ad copies and gawk at others’ eureka moments, but a tougher task to write herself.
“Why don’t you get some coffee?” A colleague suggested.